This approach is especially effective in Canadian winters, when it gets dark early and extra lighting can help your business shine—literally and figuratively. Not only does the illuminated display draw attention from afar, but it also adds a festive and luxurious touch that aligns with the brand. If you’ve been to the mall recently, you’ve likely noticed a variety of eye-catching window displays. This parking garage sign decided to forego more traditional direction signage and instead add a beautiful, vivid mural custom led signage right on the brick wall. You definitely won’t have drivers confused about where they need to go in this garage. Blade signs are perfect for narrow streets and pedestrian-heavy areas where visibility is key.

Signage for Storefronts, Shops Businesses

Examples include exit signs, no smoking signs, and maximum occupancy signs. This type of wayfinding signage includes door plaques, restroom icons, and aisle markers in grocery stores. They are visual cues to let you know you have reached a particular destination. Chris is one of the founding partners of Bridgewater Studio and brings over 20 years of Film, Television, and Theatrical design experience to the Bridgewater sign company dallas team. His projects have ranged from intricately detailed props and models to large-scale sets and environments. Outside the studio, he can still be found on film sets and is always looking for a new part of the world to visit.

• It transforms an otherwise disruptive element into an informative and even enjoyable part of the streetscape.
• When designing your signage, think beyond just fonts and colors—look for ways your lettering or logo can visually reinforce your brand or services in a smart, unexpected way.
• One of the latest trends in digital signage is using flashy, futuristic techniques like 3D and augmented reality.
• Click on the links below to jump to specific signs we’ve designed and installed.
• At the same time, we also focus on doing great work, using the best materials, and delivering excellent customer service.
• For example, LED has largely replaced neon because LED materials are easier to source, cost less, and are more environmentally friendly.

rustic business sign

With the perfectly crafted tree silhouettes and the see-through lettering, this is definitely a sign to remember. The result is a sign that stands out without being overly flashy, effectively communicating the institution’s brand in a way that feels both timeless and contemporary. The wooden backdrop adds warmth, texture, and a sense of craftsmanship, while the clean blue and white acrylic or metal faceplate provides contrast, clarity, and a polished appearance.

ERIC CUPCEO, BRIDGEWATER STUDIO

This attractive and creative sign shows that you can help your wayfinding signs really stand out with the right design choice. The practice of adding recognizable branding to interior spaces is called environmental branding. Your interior signage is the perfect vehicle for showcasing your brand after your customers have walked in the door.

Environmental Branding

The use of bold, 3D lettering for the campaign title and tagline—"Our Promise • Our Children • Our Future"—further reinforces the mission and values behind the campaign. It communicates gratitude and permanence, reminding everyone who passes by of the people who helped make the project possible. This donor wall is a fantastic outdoor signs for business example of how signage can go beyond function to create a sense of pride, community, and celebration. If you're in a retail setting, consider how your window display can be used strategically as signage. With the right design, it can boost visibility, drive curiosity, and ultimately lead to more conversions.



For example, monument signs can be constructed of materials that reflect the surrounding environment. Natural stone could be used to construct a sign in front of a mountain resort. The result is a sign that gets attention without detracting from the space it’s in. Minimalism has reached the sign industry, with many customers requesting signs that use simple lettering, limited design elements, and understated color palettes. The sleek, sharp look of trimless channel letters has become popular because of this trend.





Each piece is made from high-quality, durable powder-coated aluminum. These materials are weather-resistant, lightweight, and easy to update or move around as your space evolves. From signage that can handle the elements outdoors or something minimal and tidy indoors, everything in the George Willy range is made to last and designed to blend seamlessly with your fit-out.



It’s not just about listing names—it’s about telling a story, building connections, and showing what’s possible when a community comes together. This big and bold sign lets visitors know exactly what floor they’re on - you definitely won’t need to guess where you are when you walk through those doors. We’ve looked at a lot of modern designs, but what about learning from signs of the past? This awesome retro motel sign is absolutely amazing, with its colours and thunderbird soaring right through the lettering.